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Direct Response
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Acquisition Packages
• Over sized out window test. Tied control. Allows for more personalized approach for individual branches, along with the offer moving front and center.

• Oversized post card test. Tied with control, but more expensive to mail.

• Turned letter into a brochure piece without increasing the cost of the package.

• Multi Channel Weather Aware

• Small Business Saturday Promo

• Unwrap Holiday Promo

• Taxtime Voucher #10
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